Pub. 1 2018-2019 Issue 1

CONVENTION RECAP REASON 4: I ndustry conferences provide a great opportunity to network. Often competitors from other regions of the country canbecome valuable resources for referrals andbest-prac- tices. Avoiding peers can actually limit your own success. Collaboration is the way to approachnetworkingbecausepeople canhelpeachother uncover ideas and spark inspi- ration when they get to know each other on a personal level. 24